Episode 2: Why Japanese Audiences Love Manga with Tokyoesque

Episode 2: Why Japanese Audiences Love Manga with Tokyoesque
Featuring Alex Brown and Haruna McWilliams, Tokyoesque

Auger Insights speaks with Japanese research and strategy agency, Tokyoesque, about Manga - Japanese comic books.

We explore the role the art form plays in Japanese society - particularly when it comes to younger listeners - how it has evolved in recent years, and what lessons other kinds of media can learn from this format.

A massive thanks to Alex Brown and Haruna McWilliams for sharing their expertise with me on this subject.

You can find out more about Tokyoesque here: https://tokyoesque.com

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Episode 1: Building New, Online Kids Communities with Pam Goldfarb Liss (LitBrains)